Premium Glasses & Frames


What do you think of when you think of the word Premium? Is it the VIP list? Maybe it’s the cream of the crop at the farm. Or maybe it’s champers and grapes fed to you by Romans as you lie along a chaise longue dressed in nothing but gold leaves and a satin robe. Whatever your first thought, we bet that what we have is better, more surprising, better value. And yes, even more eye-opening than the chaise longue fantasy. But only in the most literal way.

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Our Premium collection brings together over 150 pairs of frames for any style, face-shape and complexion. What’s the point in being fed grapes by a Roman if you have to squint to see them? There’s no point at all.

And did we mention that these frames are all named. We’re talking Basil, Otis, Favian and more. Imagine strutting around with a funky pair of Favians balanced on the bridge of your nose. The dream, no?

Anyway, enough of the preamble. We’ve got 150+ frames to spill the tea on. Shall we start with the popping colours? In short, the answer is that we have everything. A rainbow selection to choose from. Reds and yellows, hot pinks and grass green, burnt orange (and gold), popping purple and azure blue (dreamy, right?). And that’s not even the half of it. We’ve got tortoiseshell, cut-out patterns, colour transitions, two-tone, matte black, glossy metallics, crystal, translucent blues and powder pinks, bronze, silver. Literally whatever your palette, we can deliver!

And let’s not forget about the shapes. Geek-chic round, deeply ironic thick frames, unironic slender frames, half-rims to peer over, bold brow bars, cat eyed rims, rimless for that noughties barely-there look, narrow rectangles to wear on the bridge of your nose, tappity-tapping your nails on the desk, sensible slim monochrome frames, head-turningly narrow frames.

And at all for less than £50, you might as well get two pairs. Three. More! Try them on with our virtual try-on tool and get yourself ready to command the room from the chaise longue.

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